Many people find change difficult. If we want to transform the way people teach and learn, our voice needs to be clear and understanding.
Inspirational
We want to empower students and teachers to drive change. We want to give them the confidence to develop new skills and become leaders. Our language needs to be positive, encouraging and proactive.
Contemporary
We are a young programme, aimed at transforming learning for a modern world. Our language should reflect this, it should sound modern, fresh and relevant. We should avoid stuffy jargon or sounding too institutional.